open access
메뉴Background: With the rapid development of digital technology, the expression of art is undergoing new changes. The continuous iteration and popularization of smart phones have made the traditional forms of display and communication insufficient to meet the spiritual needs of modern people in depth and breadth. Objective: This study aims to systematically examine the manifestations of digital interactive art through an in-depth analysis of cultural tourism policies, artistic expression methods, and industry trends, focusing on its functions and classifications, in order to foresee the future development direction of digital interactive art. Methods: This study adopts case analysis, literature review, and interdisciplinary approaches to analyze the role and influence of digital interactive art in artistic expression. Results: Digital interactive art provides a novel experience for understanding and experiencing artworks, aiming to maximize audience engagement and emotional resonance. Conclusion: The combination of art and technology has not only created new forms of expression but also profoundly influenced the audience's artistic experience and promoted the progress of social culture. As interactive installations, virtual reality (VR), augmented reality (AR), digital projection art, artificial intelligence (AI), and other technologies continue to integrate, focusing on sustainable energy use and interdisciplinary collaboration is crucial. This fusion of technology and art will bring revolutionary changes in the art field and play a vital role in education and cultural heritage.
Background: In today's Internet era, the development of network technology and new media has enriched the transmission channels of film works. Since the birth of film, it is necessary to connect with its audience through media. The use of multiple media to help the transmission of film has entered the strategic level of film and television culture construction, and has become an important research direction for future development. Purpose: This paper aims to combine the current media fusion environment, provide the possibility of communication channel innovation and the lasting power of wide dissemination for excellent films, and study the development strategy of multi-media communication for film works. Methods: This paper uses literature research, case analysis and comparative research to analyze the important influence of multiple media on film communication. Results: The paper concludes that film communication should be audience-centered, multi-platform communication of new media, and a stable and clear communication system of domestic film culture under the global information background. Conclusion: Based on the research on the communication strategy of multi-media assisted film from the perspective of media convergence, this paper draws the following. Conclusions: 1) take the audience as the center; 2) The use of new media diversified information platforms for linkage communication; 3) Create a new pattern of perfect integration of new media technology and Chinese film international communication road. Taking the above three aspects as an important way to improve the dissemination scope and influence of Chinese realistic literary films and other excellent films.
Background: Feng Youlan is one of the prominent figures in 20th-century Chinese philosophy, renowned for his contributions not only in the field of philosophy but also as an important aesthete. His ideas span various domains including philosophy, aesthetics, and social ethics, and are considered to have had a significant impact on traditional Chinese thought. Feng Youlan's aesthetic philosophy has garnered widespread attention and discussion in Chinese academic circles, marking it as a crucial milestone in the development of Chinese aesthetics in the 20th century. Purpose: The purpose of this paper is to delve into Feng Youlan's aesthetic philosophy and to analyze its significance and influence in the realm of aesthetics. Through a systematic examination of Feng Youlan's aesthetic ideas, a better understanding of the evolution, core concepts, and characteristics of traditional Chinese aesthetics can be achieved. Furthermore, an interpretation of his ideas can offer new insights and directions for contemporary aesthetic research. Methods: This paper employs a methodological approach involving literature review and analysis. By collecting, organizing, and analyzing relevant literature, it delves deeply into the core content and main viewpoints of Feng Youlan's aesthetic philosophy. Drawing on the research findings of other scholars, a comprehensive and thorough analysis and evaluation of Feng Youlan's "Vital Beauty" aesthetic ideas are conducted to ensure a comprehensive understanding and accurate grasp of his philosophy. Results: Feng Youlan's aesthetic philosophy encompasses various aspects, including discussions on the essence of beauty, standards of beauty, and the relationship between beauty, morality, and society. He posits that beauty not only possesses objective material attributes but also embodies a spiritual realm and intrinsic values. Feng Youlan advocates for the integration of aesthetics with morality and social ethics, emphasizing the practicality and value orientation of beauty in achieving the perfection of human existence. Conclusion: Feng Youlan's aesthetic philosophy has exerted a profound influence on traditional Chinese aesthetics, providing subsequent scholars with an important theoretical foundation and inspiration. Through an in-depth study and understanding of his ideas, the enrichment and development of traditional Chinese aesthetics can be facilitated, offering valuable insights and guidance for contemporary aesthetic research. Feng Youlan's aesthetic philosophy holds significant relevance in advancing the development and flourishing of Chinese aesthetics, and his intellectual legacy warrants deep contemplation and exploration.
Background: Driverless vehicle styling is becoming an emerging research direction in the field of automotive design, driven by advances in autonomous driving technology. Although most of the existing research focuses on the technical aspect, the increasing consumer demand for personalized design has prompted researchers to explore innovative paths for automotive styling design. Purpose: This study intends to systematically investigate the design trends of driverless vehicles and propose innovative design strategies, thereby providing theoretical support and practical guidance in this field. Methods: This study adopts literature review method, design theory analysis method, and case study method. This study extensively collects and analyzes relevant literature on styling design of unmanned vehicles, thoroughly explores the impact of unmanned technology on styling design, analyzes advanced design cases both locally and internationally, and conduct empirical research on user needs. Results: Future designs for driverless vehicle are anticipated to be simplified and fully operational, emphasizing the integration of design idea with national culture in brand identity, while giving importance to environmental protection and sustainable development. The designers of topological theory and artificial intelligence provide a new problem-solving framework. Conclusion: The innovation of this study lies in the comprehensive use of multiple research methods to deeply analyze the multidimensional influencing factors of driverless vehicle, and to propose innovative design strategies combining new technologies and materials. The results of this study not only provide new perspectives for the styling design of unmanned vehicles, but also contribute forward-looking and practical insights to the innovative development of the automotive industry. Thereby promoting the evolution of automotive design towards smarter, greener, and more humanized vehicles.
Background: In recent years, under the trend of China's rapid development of domestic tourism and the recovery of national consumption, Quanzhou leveraged the "World Cultural Heritage" to build up its brand image. Thus, the number of tourists increased significantly from the year 2021 to 2024. In 2024, the city received a total of 818.12 million tourists during the Spring Festival holiday, of which Xunpu Village received 361,000, while Xunpu Village received 361,000 tourists, a year-on-year increase of 600%. The fast-growing tourist audience group puts forward new challenges for the brand transformation and dissemination of the culture of Xunpu. Purpose: This study is dedicated to examine the value of Xunpu Women’s Folk Culture in brand image design through specific analysis of Quanzhou folk culture. To explore the cultural and tourism policies, and industry trends, focusing on the artistic characteristics of Xunpu women's Head-pinned flowers and peripatetic headdresses, residential "Oyster Shell Houses", and habits of life, in order to develop a path to combine Xunpu women's culture and the current brand image. Methods: Qualitative induction, field study and literature analysis are used to analyze the role played by the brand image of Xunpu women in the transformation of local cultural resources. Results: The article systematically proposes that intangible cultural heritage has evolved into a crucial cultural capital, and the image of Xunpu women, as a carrier of Quanzhou's local culture. It is an important link in achieving the resource transformation of Quanzhou's local intangible cultural heritage. Conclusion: To create a unique brand image of the region, which not only helps to highlight the influence of the culture of Xunpu women, but also deepens the cognition, better disseminates the local culture, strengthens the concept of protection and inheritance of the cultural spirit. Thus, skillfully integrates the culture of Xunpu women into the brand image to become an important initiative, and promote the local culture's development and inheritance in modern society.
Background: This paper examines how oral tradition has been instrumental in creating, documenting and transforming African indigenous musical cultures. This is important as they act as vital conduits through which musical practices are passed on from one generation to the other, enabling survival consistent with preserving numerous ethnic musical traditions from external pressure and modern challenges. Objective: This study sought to map out how oral tradition affects the continuation and evolution of Indigenous musical practice in Africa, not only for its positive prospects for creativity but also for the difficulties it has ever faced in the present world. Methods: Based on the above themes, a systematic literature review was conducted with particular emphasis on those examining oral transmission of African Indigenous musical practices. The functions, challenges, and adaptation of oral traditions in musical practices were gathered by synthesising findings from oral traditions sources across the different African communities. Results: The review showed that oral tradition is vital in preserving and transforming indigenous musical practices. It enables the retention of cultural identity while creating new music styles and, at the same time, facilitates the production of new musical forms. However, there are challenges, such as the disappearance of traditional forms, vulnerability to distortion, and finally, there is no standard notation. In light of these challenges, this paper proposes potential solutions – integrating written and oral methods ensures that music is preserved more accurately and readily available. Conclusion: Oral tradition plays the critical role of preserving Indigenous musical practices among African people up to date, though modern development complicates its effectiveness. New technologies and the combination of the oral/written modality could help to overcome these difficulties and ensure the continuation and evolution of Indigenous music for future generations. Further studies should be directed to the differences between the regions, the influence of modernity, and the importance of technologies for maintaining these traditions.
Background: Due to the homogenization of the global commodity market, tourism cultural, and creative products are gradually losing their uniqueness. This research studies puppet carving art in southern Fujian, which also faces the problem of homogenization of cultural and creative products. It digs deep into the Minnan puppet head carving art, explores cultural connotations, and finds a new market differentiation method. Purpose: This paper studies the status quo of Minnan puppet head sculpture art, tourism cultural, and creative products. It explores the historical origin of Minnan puppet head carving art and excavates artistic modeling expression. It injects deep cultural connotations into the culture and creative products. This research solves the homogenization problem by achieving differentiation in the commodity market, increasing consumers’ interest. Methods: 1) Literature review to understand the influence of homogenization trend on traditional culture art and artistic characteristics of southern Fujian puppet head sculpture art and tourism cultural and creative products. 2) Comparative study to explore the connection between the puppet head carving art of southern Fujian and tourism cultural and creative products. 3) Case study method to provide innovative inspiration for the research of Minnan puppet head sculpture art tourism cultural and creative products. Results: The design should highlight the regional characteristics of Minnan puppet carving art, present its unique characteristics through personalized design, emphasize the individuality of local culture, and give the product a unique competitive advantage in the homogenized market. Conclusion: The following conclusions can be drawn from this study: 1) Cultural integration and innovation provide a more engaging experience; 2) Establish the differentiation advantage of cultural and creative products to get rid of the homogenization problem; 3) Narrative expression combined with the puppet show elements of southern Fujian makes cultural and creative products more story-telling; 4) Balance tradition and modernity. This research provides practical strategies for promoting cultural and creative products that stand out in the homogenized market.
Background: With the rapid development of the social economy, women’s status is gradually improving. Many feminist films are entering the film market. It has becomea new hot topic recently. The development of feminist film theory can be traced back to the 1960s. The scholars began to pay attention to the presentation of women in films and the ideology of gender narrative in films. At the same time, its development trend rapidly expanded globally with the rise of the first feminist movement. In this process, feminist ideas also began to influence the film industry, gradually making female characters and themes important film components. Purpose: Feminist film theory is an important genre of contemporary film theory, originating in the 1960s. It is a theoretical school that integrates various theories and methods, such as psychoanalysis, post-structuralism, and semiotics, for comprehensive research. This article explores how feminist films should avoid existing problems and continue to develop based on Freud's theory of sexual development trends in his " Three Essays on the Theory of Sexuality ". Methods: This article adopts methods such as literature review, comparative research, and case analysis to explore the future development trends of feminist films from multiple perspectives. Results: This article explored and analyzed the development process of feminism as portrayed in Freud's " Three Essays on the Theory of Sexuality " and Laura Mulvey's feminist film theory from multiple aspects and proposed its future development strategies. Conclusion: In recent years, feminist films have been continuously developed and show diversified themes and genres. However, feminist films, both domestically and internationally, have not yet formed a complete system and corresponding theories. For example, their in-depth exploration of the core theme and innovation in films’ content and themes needs development. Therefore, in response to such issues, the future development measures for feminist films are as follows: 1. Increase the proportion of female directors; 2. Increase the diversity of female characters; 3. Pay attention to women's issues and conduct in-depth exploration; 4. Enhance the innovation of its localized story; 5. Strengthen international cooperation; 6. Provide National policy support.
