Abstract

Background: Artificial Intelligence Generated Content (AIGC) technology has shown rapid advancement in the design field. However, problems such as the homogenization of artistic language had restricted the high-quality development of the design industry. This study analyzes Zhou Lingzhao's stamp design as a reference system to overcome this bottleneck. Purpose：The core objective of this study is to analyze the challenges associated with the application of AIGC technology, to extract the innovative paradigms and aesthetic strategies from the classic case of Zhou Lingzhao's stamp design, and to construct a practical path for AIGC to collaborate with hu-man-machine interactions in generating stamp designs. Methods: The research systematically organizes the status of AIGC technology and the connotative characteristics of Zhou Lingzhao's artistic idea adopting literature analysis and case study method, while exploring the symbiotic potential of the two at the level of creative mechanism. Results: Horizontal comparison shows that Zhou Lingzhao's stamp design method provides a triple optimization dimension for the application of AIGC technology in the field of design: 1) in terms of national expression; 2) concerning artistic technique; 3) in relation to emotional narrative. The existing AIGC-generated content is difficult to achieve the equivalent depth of artistic expression. Conclusion: This study proposes three major strategies for optimizing AIGC technology: Firstly, constructing a framework for human-computer collaborative creativity; Secondly, developing a national cultural knowledge graph; Thirdly, to develop domain-specific professional models. Eventually, an innovative path of integrating the evolution of intelligent technology with traditional artistic wisdom will emerge.