ISSN : 1229-070X
The purpose of this study is to investigate how risk-taking tendency, egocentricity, and self-control relate to stock addiction and how significantly these factors affect it. To achieve this, a survey was conducted with 300 adults nationwide, all over the age of 19 and with stock investment experience. Descriptive statistical analysis, Pearson correlation analysis, and multiple regression analysis were performed to understand the main effects of variables and the interaction effect (modulating effect) of self-control. The analysis revealed that risk-taking tendency and self-centeredness had a significant positive correlation with stock addiction, while self-control exhibited a significant negative correlation with stock addiction. Additionally, the multilinear regression analysis indicated that the main effects of risk-taking tendency and self-centeredness were significant, and self-control was found to moderate the relationship between self-centeredness and stock addiction. Based on the study's findings, the discussion focused on implications for psychological interventions in stock addiction. The significance and limitations of this study were also addressed, and suggestions for future research directions were provided.